WordPress Page vs Post, Which to Use

WordPress Page vs Post

WordPress Page vs Post

When you are building your site you will see two options on your dashboards to add content to your site, 1) POSTS and 2) PAGES.

Pages and posts are similar yet they are different and serve different purposes to organize your site and how you deliver content to your readers. Now on to how are they different and how should you be using them for your site.

PAGES & POSTS

Pages and posts both contain the following:

  • A unique title for each
  • Ability to add, edit, update, and delete
  • Add content that is text and media formats
  • Meta data (geek stuff – explained later)
  • Visibility can be manipulated through the setting of each unique page or post
  • Ability for readers to comment (if the options are turned on through admin settings)

PAGES

Pages are normally static and are updated as needed. They tend to be informational about you or your blog such as About, Contact, Start Here, Privacy Policy, etc. They do not appear in your RSS feed when published and do not appear in the feed for your site and archives (if you have the feed set to add new posts as published).

Below are suggested ways to use PAGES for your site and we will be covering each individually as their own unique lesson.

BLOG – This is a PAGE that will treat all your articles as a continuous feed when viewed. When creating your BLOG page, set the TEMPLATE to BLOG {name it what you want}. Normally, this page is added to the navigation bar. NOTE: For this site, I used a targeted keyword phrase to be the name of the link that leads to my “blog.”

POLICIES & DISCLOSURES – You know, all that legal stuff that is recommended to have and required by most affiliate managers. I personally recommend that you place the link in your footer so it doesn’t take up prime real estate on your navigation bar and it’s easy to find as most companies tend to look there for them. Types of links to disclosures include:

  • Affiliate Disclosure – Do you sale items on your site via affiliate links? Create an affiliate policy for your readers to understand what an affiliate link is and examples of sites they may link to.
  • FTC Disclosure – Do you write product reviews or sponsored posts? Explain the difference between the two and how it impacts your content.
  • Giveaway Policy – Do you run giveaways on your site? A generic policy that you can link to for each giveaway is a good idea.
  • Privacy Policy / Terms of Use– Inform your readers how you will be using the information collected from your site.

ABOUT – In the opinions of most, this is your most important page. It tells your readers and potential partnerships 1) who you are, 2) what to expect from your blog, 3) why you, 4) where else to find you online, and more! Spice up your ABOUT page with a fun video. Your ABOUT page link should be added to your navigation bar or sidebar widget. If you are adding to your sidebar, use a teaser with your photo that links to your ABOUT page.

CONTACT – Maybe the second most important page on your blog. I cannot tell you how frustrating it is to go to a blog and not find any indication of how to contact the blogger. While contact forms are great, be sure to have your email typed out for brands to easily copy and paste into their database. Make your CONTACT information easy for your visitors to find by adding to your navigation bar, sidebar widget, and/or footer.

OTHER BLOG PAGES TO CONSIDER

  • Advertising / Sponsorship – Do you want to sell advertising space on your site or receive sponsors to attend conferences? Set up your page so brands know what they will be able to expect for their money.
  • As Seen On – Been on the radio, TV, or in the newspaper? Tell the world! Be sure to add the link to your ABOUT page.
  • Calendar – Do you speak, make public appearances, or have a need to let your readers where you will be so they will be able to connect with you? If so, you may want to create a page of your past, current, and future events.
  • Frequently Asked Questions – Does your site teach or have content that might raise a question or two? Spare your inbox with a FAQ section.
  • Giveaway Winners – Did you know that some states require by law that you have a separate page to disclose winners? Create one “just in case” and it’s also good for your readers to see your past giveaways.
  • Media Information – I personally do not have a media kit on my sites but I do have a media area where brands can connect with me to request one. Whatever your choice, a media page should be considered to be included.
  • Start Here – Does your site have a tutorial or you want to tell your story of your blog to highlight links and features? This is a great way to do that!
  • Videos – Some bloggers have a page showcasing their best videos for readers to view and a link to more videos on YouTube, etc.

POSTS

Post are considered part of your “news feed” content and will appear in your RSS feed and on the front of your blog and archives (if you have the feed set to add new posts as published).

A post can be accessed via different links built by the title URL, category URL, and / or the tag URL, while a page is accessible by the link it is assigned while

You will have the ability to assign categories and tags (we will cover this in another lesson).

There is always confusion between blog pages vs blog posts when starting a blog. Even seasoned bloggers don’t always use the different types correctly. Below is an overview of the recommended pages, location on your site, and what they should contain.

WordPress Page vs Post

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